Outlet product descriptions and condition guidelines
Challenge: Increase customer confidence when purchasing outlet products with transparent descriptions of the item's condition. Solution: Craft and test clear, jargon-free copy that describes varying levels of product condition and the inspection process. Create internal guidelines for technicians to use to describe specific product issues and publish to the product page. How I helped:
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Deliverables
Outlet condition descriptions - before |
Outlet condition descriptions - after |